Optimizing Supply Chain Management Through Business Process Reengineering at BK Rotan Furniture
Keywords:
Business process reengineering, Customer Relationship Management (CRM), Digital transformation, Enterprise Resource Planning (ERP), Supply chain managementAbstract
In the rapidly evolving era of digital transformation, technology plays a crucial role in revolutionizing business management, especially in the supply chain process. Traditional systems are now being replaced by integrated solutions such as Enterprise Resource Planning (ERP). One such ERP platform is Odoo, which offers comprehensive features to integrate various aspects of the business, from raw material procurement, inventory management, sales, invoicing, to Customer Relationship Management (CRM). With its open-source approach, Odoo gives companies the flexibility to customize the software to their specific needs.The implementation of Odoo at BK Rattan, a rattan manufacturing company, highlights the system's ability to streamline supply chain processes and modernize operations. The Odoo integration allowed BK Rattan to combine various key elements of the business, such as materials procurement, manufacturing planning, and customer relationship management. This accelerates data-driven decision-making and significantly reduces operational costs.This case study analyzes the implementation of BK Ratan. Data was collected through in-depth interviews and system analysis, which showed improved business process efficiency and cost savings. With seamless integration between functions, Odoo is able to improve supply chain visibility, speed up raw material procurement, optimize inventory, and simplify customer relationship monitoring.The results of this study confirm Odoo's role as a solution to address supply chain management challenges in the digital age. Besides driving efficiency and cost-effectiveness, the use of Odoo also supports business sustainability through better resource management and adaptability to market changes. Therefore, Odoo becomes a strategic partner in steering companies towards a successful digital transformation.
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